Reasons Why You Should Be Archiving Text Messages
Over the past ten years, SMS and instant messaging apps have significantly changed how numerous organizations allow their employees to communicate with each other. This enabled them to enhance teamwork and increase productivity in the workplace. Instant messaging lets people collaborate effectively and get the point across much faster.
However, the increasing number of data theft concerns results in many companies scrambling for solutions to protect user information. This is why many businesses utilize instant message archiving to guarantee regulatory compliance. Also, it ensures that critical business-related messages are easily accessed if needed.
What is the Purpose of Text Message Archiving?
Here are some reasons companies might need to invest in text message archiving.
- Mobile Compliance
Archiving compliance is one of the primary reasons why companies need to capture and archive text messages using SMS archiving software. For example, the FINRA standards require financial firms to ensure that archived messages are stored for at least six years.
- Litigation
Aside from emails and phone calls, companies also use text messages as evidence in legal proceedings. It can be legally used as a form of written communication, specifically if printed. Archiving can ensure that businesses have enough proof against lawsuits, primarily since it can provide the authenticity of the messages when presented in court.
- Marketing
Mobile text messages are an ideal alternative for delivering marketing content to clients who do not have email addresses. It allows organizations to structure messages targeted at their target readers. A robust mobile text archiving solution specified when the messages were sent, delivered, read, and answered. It can significantly help improve their SMS campaigns in the future.
Businesses must take archiving seriously. It can help identify and prevent data leaks by providing a complete record of all communication. It also helps to quickly identify potential breaches and take action to prevent further damage.
LeapXpert can help you improve internal communications with our cutting-edge text message archiving solution. Contact us by visiting www.leapxpert.com/contact-us to learn more about our services.