Companies deal with tons and tons of data. Thanks to emerging technologies, dealing with such overwhelming amounts of data has been made easier and quicker. Advanced analytics helps to autonomously or semi-autonomously examine data or content by use of advanced techniques beyond traditional business intelligence. It is essential in discovering deeper insights, generating recommendations, and making predictions. 

Power Bi predictive analytics is transforming the business operations through assessing its performance indicators in real-time. A business can determine the metrics that are resulting in more opportunities and success. Additionally, it creates a gorgeous and interactive dashboard that has complex data management systems. The following are reasons why you should use power BI for your data analytics. 

Easy data connection

Power BI ensures that you can incredibly connect your information together into one place. With this, it enables greater accessibility, visibility, and arrangement of your data. Surprisingly, the tool can support a maximum of 70 plus connectors out-of-the-box. It allows a business to load data from various highly used cloud-based sources like Dropbox, OneDrive, Azure (Azure Data Warehouse), And Google Analytics. 

Powerful performance

Research shows that power BI’s power pivot data modeling engine is proving to be a highly efficient columnar database. It uses the modern tabular database techniques to enhance the databases’ compression and make sure an efficient loading of the databases into the memory. It promotes the best possible performances every company would ever wish for. Moreover, power BI is also known for its automated implementation, incremental refreshes, and continuous data updates. It effectively condenses and stores tons of information into memory for easy, quick, and snappier data analysis procedures. 

Has custom and open-sources visuals

Designers have ensured that the power BI has a variety of pre-packed standard data visuals. It is essential to leverage in your reports such as matrix, pie charts, bar, column, maps, and tables. Developers have a variety of customization options for each task to facilitate efficient functionality and presentation. In case you have extra touch, worry not, since you can use free custom visuals that the developer had created and shared with the Power BI community. It can assist you in representing data in a way that pleases you the most. 

Allows advanced analytics with Excel features knowledge

If you have experts with advanced Excel knowledge in data analysis expressions (DAX), it can be easier and quicker to dig deeper into your data and identify patterns. This application uses the power BI, and power pivot features, for example, quick measures, forecasting, and clustering for your data presentation. 

Combines data governance and security

Power Bi is essential for your business as it helps in managing security and user access within the same interface. It removes using other tools and makes sure that you meet rigorous compliance and governing standards. It is necessary to note that the service contains Azure Active Directory (AAD) built-in that facilitates user authentication. It also allows the user to leverage single sign-on (SSO) in connection to your power BI login credentials for the accessibility of your data.